Webinar on the Italian Health Tech Market

The Italian market after Covid19 Our webinar about the Italian Healthtech market (February 18th 2021) was organized in collaboration with the Danish association Welfare Tech (now: Danish Life Science Cluster). The purpose was to share insights about the Italian market for Healthtech, one year after Covid19 dramatically hit healthcare markets all over the world.  In Europe, […]

ITALY – a leading European agrifood market

1. Italy = AgriFood Italy is the third market in Europe (after France and Germany) both in terms of market size (60 million consumers) and in terms of agricultural production (about 55 billion euros). Food is deeply rooted in the Italian culture and internatioal brand and Italy is the EU country with the biggest Association […]

ITALY: the most interesting market in Europe for Health Tech!

WHY? 1. Large and growing elderly population Italy has 60 million citizens, the average age is among the highest in the world and life expectancy is increasing. There are already over 13 million over-65s and over 4 million over-80s (respectively 22.5% and 7% of the population) and they represent 25% of the country’s private consumption, […]

European cross-pollination – export markets or innovation partners?

How do we increase the number of new businesses and services in Europe capable of competing with increasingly dominant US and Chinese players? Inside the European union we share many, fundamental values but our country-specific differences (political models, national interests, climate, language and culture) still create barriers to effective and large scale co-creation. In my […]